News features are long, in-depth pieces that dive into a single topic and use storytelling techniques to engage readers. They offer a deeper look into the “why” and “how” of an event or subject, and are often more subjective than news stories.
While both genres have their distinct functions, they share similar objectives. They both aim to inform with accuracy and brevity. News articles focus on delivering verified facts to readers in a succinct, structured format. This journalistic writing style developed to cover breaking news—so readers can quickly and easily get the facts they need about important events like natural disasters or political upheavals.
Unlike news articles, which rely on the inverted pyramid structure to convey information in a concise way, news feature stories use narratives and characters to create compelling content. They also explore multiple perspectives and include expert quotes to help readers understand the story from a more comprehensive angle.
When it comes to achieving PR goals, understanding the differences between news and news feature can make all the difference in how your audience receives your message. A news article can pique the public’s interest with its speed and accuracy, while a news feature offers a more in-depth and engaging perspective that can achieve your goals without resorting to outright advertising.
If you’re ready to learn more about how to write a news feature, check out our Year 9 English course. By learning one term ahead, students can start the new academic year prepared, confident and ahead of their peers. Click here to find out more and enrol now.
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